{"id":6302,"date":"2024-02-27T14:02:02","date_gmt":"2024-02-27T13:02:02","guid":{"rendered":"https:\/\/www.justshareforyou.store\/?p=6302"},"modified":"2024-02-27T14:02:02","modified_gmt":"2024-02-27T13:02:02","slug":"how-i-come-up-with-creative-content-for-brand-partnerships","status":"publish","type":"post","link":"https:\/\/www.justshareforyou.store\/index.php\/2024\/02\/27\/how-i-come-up-with-creative-content-for-brand-partnerships\/","title":{"rendered":"How I Come Up With Creative Content For Brand Partnerships"},"content":{"rendered":"<div class=\"entry-content\">\n <br \/>\n <input class=\"jpibfi\" type=\"hidden\"\/><\/p>\n<p style=\"text-align: center;\">\n  <em><br \/>\n   I\u2019m ALL about being transparent on my blog. One of the most controversial topics in the blogging world is brand partnerships\/sponsored posts. So today, I wanted to talk more about them + how I come up with creative content for said brand partnerships.<br \/>\n  <\/em>\n <\/p>\n<p>\n  <img loading=\"lazy\" alt=\"How To Create Content For Brand Partnerships by popular New York blogger The Champagne Edit\" class=\"aligncenter wp-image-11567 size-full\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-title=\"How I Come Up With Creative Content For Brand Partnerships\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/come-creative-content-partnerships\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-1.jpg?resize=780%2C1170\" data-recalc-dims=\"1\" decoding=\"async\" height=\"1170\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-1.jpg?resize=780%2C1170\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-1.jpg?w=4273&amp;ssl=1 4273w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-1.jpg?resize=400%2C600&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-1.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-1.jpg?resize=600%2C900&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-1.jpg?resize=750%2C1125&amp;ssl=1 750w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-1.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-1.jpg?w=2340 2340w\" width=\"780\"\/>\n <\/p>\n<p style=\"text-align: center;\">\n  <strong><br \/>\n   SHOP THE LOOK<br \/>\n  <\/strong>\n <\/p>\n<div class=\"shopthepost-widget\" data-widget-id=\"3050267\">\n  <script language=\"javascript\" type=\"text\/javascript\">\n   !function(d,s,id){\n                        var e, p = \/^http:\/.test(d.location) ? 'http' : 'https';\n                        if(!d.getElementById(id)) {\n                            e     = d.createElement(s);\n                            e.id  = id;\n                            e.src = p + ':\/\/widgets.rewardstyle.com\/js\/shopthepost.js';\n                            d.body.appendChild(e);\n                        }\n                        if(typeof window.__stp === 'object') if(d.readyState === 'complete') {\n                            window.__stp.init();\n                        }\n                    }(document, 'script', 'shopthepost-script');\n  <\/script><\/p>\n<div class=\"rs-adblock\">\n   <img data-recalc-dims=\"1\" decoding=\"async\" onerror=\"this.parentNode.innerHTML='Turn off your ad blocker to view content'\" src=\"https:\/\/i0.wp.com\/assets.rewardstyle.com\/images\/search\/350.gif?w=780\" style=\"width:15px;height:15px;\"\/><br \/>\n   <noscript><br \/>\n    Turn on your JavaScript to view content<br \/>\n   <\/noscript>\n  <\/div>\n<\/p><\/div>\n<p>\n  <img loading=\"lazy\" alt=\"How To Create Content For Brand Partnerships by popular New York blogger The Champagne Edit\" class=\"aligncenter wp-image-11573 size-full\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-title=\"How I Come Up With Creative Content For Brand Partnerships\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/come-creative-content-partnerships\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-7.jpg?resize=780%2C1170\" data-recalc-dims=\"1\" decoding=\"async\" height=\"1170\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-7.jpg?resize=780%2C1170\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-7.jpg?w=4235&amp;ssl=1 4235w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-7.jpg?resize=400%2C600&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-7.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-7.jpg?resize=600%2C900&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-7.jpg?resize=750%2C1125&amp;ssl=1 750w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-7.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-7.jpg?w=2340 2340w\" width=\"780\"\/><br \/>\n  <img loading=\"lazy\" alt=\"How To Create Content For Brand Partnerships by popular New York blogger The Champagne Edit\" class=\"aligncenter wp-image-11569 size-full\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-title=\"How I Come Up With Creative Content For Brand Partnerships\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/come-creative-content-partnerships\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-3.jpg?resize=780%2C520\" data-recalc-dims=\"1\" decoding=\"async\" height=\"520\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-3.jpg?resize=780%2C520\" width=\"780\"\/><br \/>\n  <img alt=\"How To Create Content For Brand Partnerships by popular New York blogger The Champagne Edit\" class=\"aligncenter wp-image-11570 size-full\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-title=\"How I Come Up With Creative Content For Brand Partnerships\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/come-creative-content-partnerships\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-4.jpg?resize=780%2C1170\" data-recalc-dims=\"1\" decoding=\"async\" height=\"1170\" loading=\"lazy\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-4.jpg?resize=780%2C1170\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-4.jpg?w=4295&amp;ssl=1 4295w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-4.jpg?resize=400%2C600&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-4.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-4.jpg?resize=600%2C900&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-4.jpg?resize=750%2C1125&amp;ssl=1 750w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-4.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-4.jpg?w=2340 2340w\" width=\"780\"\/><br \/>\n  <img alt=\"How To Create Content For Brand Partnerships by popular New York blogger The Champagne Edit\" class=\"aligncenter wp-image-11571 size-full\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-title=\"How I Come Up With Creative Content For Brand Partnerships\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/come-creative-content-partnerships\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-5.jpg?resize=780%2C1170\" data-recalc-dims=\"1\" decoding=\"async\" height=\"1170\" loading=\"lazy\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-5.jpg?resize=780%2C1170\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-5.jpg?w=4480&amp;ssl=1 4480w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-5.jpg?resize=400%2C600&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-5.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-5.jpg?resize=600%2C900&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-5.jpg?resize=750%2C1125&amp;ssl=1 750w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-5.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-5.jpg?w=2340 2340w\" width=\"780\"\/><br \/>\n  <img alt=\"How To Create Content For Brand Partnerships by popular New York blogger The Champagne Edit\" class=\"aligncenter wp-image-11572 size-full\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-title=\"How I Come Up With Creative Content For Brand Partnerships\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/come-creative-content-partnerships\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-6.jpg?resize=780%2C520\" data-recalc-dims=\"1\" decoding=\"async\" height=\"520\" loading=\"lazy\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-6.jpg?resize=780%2C520\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-6.jpg?w=6720&amp;ssl=1 6720w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-6.jpg?resize=600%2C400&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-6.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-6.jpg?resize=900%2C600&amp;ssl=1 900w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-6.jpg?resize=750%2C500&amp;ssl=1 750w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-6.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-6.jpg?w=2340 2340w\" width=\"780\"\/><br \/>\n  <img alt=\"How To Create Content For Brand Partnerships by popular New York blogger The Champagne Edit\" class=\"aligncenter wp-image-11568 size-full\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-title=\"How I Come Up With Creative Content For Brand Partnerships\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/come-creative-content-partnerships\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-2.jpg?resize=780%2C520\" data-recalc-dims=\"1\" decoding=\"async\" height=\"520\" loading=\"lazy\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-2.jpg?resize=780%2C520\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-2.jpg?w=6500&amp;ssl=1 6500w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-2.jpg?resize=600%2C400&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-2.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-2.jpg?resize=900%2C600&amp;ssl=1 900w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-2.jpg?resize=750%2C500&amp;ssl=1 750w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-2.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-2.jpg?w=2340 2340w\" width=\"780\"\/><br \/>\n  <img alt=\"How To Create Content For Brand Partnerships by popular New York blogger The Champagne Edit\" class=\"aligncenter wp-image-11574 size-full\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-title=\"How I Come Up With Creative Content For Brand Partnerships\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/come-creative-content-partnerships\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-8.jpg?resize=780%2C1170\" data-recalc-dims=\"1\" decoding=\"async\" height=\"1170\" loading=\"lazy\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-8.jpg?resize=780%2C1170\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-8.jpg?w=4480&amp;ssl=1 4480w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-8.jpg?resize=400%2C600&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-8.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-8.jpg?resize=600%2C900&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-8.jpg?resize=750%2C1125&amp;ssl=1 750w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-8.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-8.jpg?w=2340 2340w\" width=\"780\"\/><br \/>\n  <img alt=\"How To Create Content For Brand Partnerships by popular New York blogger The Champagne Edit\" class=\"aligncenter wp-image-11575 size-full\" data-jpibfi-post-excerpt=\"\" data-jpibfi-post-title=\"How I Come Up With Creative Content For Brand Partnerships\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/come-creative-content-partnerships\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-9.jpg?resize=780%2C1170\" data-recalc-dims=\"1\" decoding=\"async\" height=\"1170\" loading=\"lazy\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-9.jpg?resize=780%2C1170\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-9.jpg?w=4480&amp;ssl=1 4480w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-9.jpg?resize=400%2C600&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-9.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-9.jpg?resize=600%2C900&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-9.jpg?resize=750%2C1125&amp;ssl=1 750w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-9.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2018\/03\/beret-9.jpg?w=2340 2340w\" width=\"780\"\/>\n <\/p>\n<p style=\"text-align: justify;\">\n  I remember my very first brand partnership. It was with a small jewelry company, and I was paid $50 to post on my blog and Instagram. I remember being so excited, and feeling so cool that a company wanted to work with ME. Sure, I had received a lot of free product, but no one had ever offered to PAY ME.\n <\/p>\n<p>\n  Crazy. It\u2019s always a \u201cpinch me\u201d moment, and I could probably write about brand partnerships in a million different ways.\n <\/p>\n<p style=\"text-align: justify;\">\n  Since then, this blog has become a great little side hustle. I\u2019ve been honored to work with many brands I admire on my blog and on social media. There are a lot of misconceptions when it comes to bloggers and sponsored work, but I can say that some of my favorite work has come out of brand partnerships and sponsored opportunities. It allows me to think outside of the box and push my creative limits.\n <\/p>\n<h4 style=\"text-align: justify;\">\n  <em><br \/>\n   Brand partnerships: Think about what I\u2019d want to see<br \/>\n  <\/em><br \/>\n <\/h4>\n<p style=\"text-align: justify;\">\n  You ever look at a blogger\u2019s post or Instagram image and think, \u201cWow. This is perfect.\u201d? Like it just stops you dead in your scrolling tracks. Or it\u2019s so good, you just bookmark the post. Whether it\u2019s a sponsored post or not, that\u2019s what I strive to do when coming up with any content. Obviously sponsored content is much different, and I want to make sure I\u2019m really putting the product\/brand I\u2019m working with in the best light possible. So, as a (very avid) consumer, I\u2019m always looking through blogs and Instagram posts to inspire the way I<br \/>\n  <em><br \/>\n   consume<br \/>\n  <\/em><br \/>\n  .\n <\/p>\n<h4 style=\"text-align: justify;\">\n  <em><br \/>\n   Brand partnerships:<br \/>\n  <\/em><br \/>\n  <em><br \/>\n   Look for inspo<br \/>\n  <\/em><br \/>\n <\/h4>\n<p style=\"text-align: justify;\">\n  Inspiration is what makes this blog, well, a blog. Sometimes it\u2019s really difficult to keep yourself inspired, and that can be an issue when you\u2019re trying to create content for sponsored campaigns. Pinterest is obviously just such a great source of inspiration. And fellow content creators. Duh. But recently, I\u2019ve been trying to do a deep dive into other forms: Books, movies, trends\u2026and strangers on the streets of New York City. It\u2019s nice to switch up where the inspiration is coming from!\n <\/p>\n<h4 style=\"text-align: justify;\">\n  <em><br \/>\n   Brand partnerships:<br \/>\n  <\/em><br \/>\n  <i><br \/>\n   Keep the key messaging in mind<br \/>\n  <\/i><br \/>\n <\/h4>\n<p style=\"text-align: justify;\">\n  When working with brands, there are typically campaign guidelines. These guidelines usually have content direction, what types of photos NOT to post, and specific messaging that I need to write about. Messaging is<br \/>\n  <em><br \/>\n   extremely<br \/>\n  <\/em><br \/>\n  important. I need to make sure I not only write about the messaging in my captions or in a blog post, but also make sure the messaging comes across in the photos!\n <\/p>\n<p>\n  In addition to the key messaging, it\u2019s also very important to keep the brand\u2019s aesthetic in mind. While it might not always match my aesthetic to a T, I love keeping this in mind when I\u2019m working on a campaign. I want my readers to know I understand the brand, and also make sure I put my content in a position to be shared by the brand!\n <\/p>\n<h4 style=\"text-align: justify;\">\n  <em><br \/>\n   Brand partnerships:<br \/>\n  <\/em><br \/>\n  <em><br \/>\n   Make sure each platform gives a different point of view<br \/>\n  <\/em><br \/>\n <\/h4>\n<p style=\"text-align: justify;\">\n  Photos can make or break sponsored content. Each photo taken for a sponsored post has to match the platform I\u2019m posting to. Instagram is 100% more of a visual platform (DUH), so writing a super long caption doesn\u2019t always make sense. I want to make sure the image thoroughly captures the key message for Instagram. When I\u2019m writing a sponsored post for\u00a0the blog, I really rely on my words to get the key messaging across. I love writing about my experience with a certain product, information about the campaign, and how it all relates back to my every day life.\n <\/p>\n<p style=\"text-align: justify;\">\n  When it comes down to it, sponsored content and brand partnerships are what keeps this blog going. It\u2019s ALWAYS an honor to work with brands, and I absolutely love being part of really cool campaigns. Sponsored content forces me to stay creative, and keeps me on my toes. I\u2019m always working on ways to step up my sponsored content game.\n <\/p>\n<hr\/>\n<p style=\"text-align: center;\">\n  <strong><br \/>\n   SHOP THE POST<br \/>\n  <\/strong>\n <\/p>\n<div class=\"shopthepost-widget\" data-widget-id=\"3050267\">\n  <script language=\"javascript\" type=\"text\/javascript\">\n   !function(d,s,id){\n                        var e, p = \/^http:\/.test(d.location) ? 'http' : 'https';\n                        if(!d.getElementById(id)) {\n                            e     = d.createElement(s);\n                            e.id  = id;\n                            e.src = p + ':\/\/widgets.rewardstyle.com\/js\/shopthepost.js';\n                            d.body.appendChild(e);\n                        }\n                        if(typeof window.__stp === 'object') if(d.readyState === 'complete') {\n                            window.__stp.init();\n                        }\n                    }(document, 'script', 'shopthepost-script');\n  <\/script><\/p>\n<div class=\"rs-adblock\">\n   <img data-recalc-dims=\"1\" decoding=\"async\" onerror=\"this.parentNode.innerHTML='Turn off your ad blocker to view content'\" src=\"https:\/\/i0.wp.com\/assets.rewardstyle.com\/images\/search\/350.gif?w=780\" style=\"width:15px;height:15px;\"\/><br \/>\n   <noscript><br \/>\n    Turn on your JavaScript to view content<br \/>\n   <\/noscript>\n  <\/div>\n<\/p><\/div>\n<hr\/>\n<p style=\"text-align: center;\">\n  <a href=\"http:\/\/www.pretaprovost.com\" rel=\"nofollow\"><br \/>\n   <em><br \/>\n    photos by allie provost<br \/>\n   <\/em><br \/>\n  <\/a>\n <\/p>\n<p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>I\u2019m ALL about being transparent on my blog. One of the most controversial topics in the blogging world is brand partnerships\/sponsored posts. So today, I wanted to talk more about them + how I come up with creative content for said brand partnerships. 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