{"id":6228,"date":"2024-02-27T14:00:18","date_gmt":"2024-02-27T13:00:18","guid":{"rendered":"https:\/\/www.justshareforyou.store\/?p=6228"},"modified":"2024-02-27T14:00:18","modified_gmt":"2024-02-27T13:00:18","slug":"influencer-events-are-they-worth-it","status":"publish","type":"post","link":"https:\/\/www.justshareforyou.store\/index.php\/2024\/02\/27\/influencer-events-are-they-worth-it\/","title":{"rendered":"Influencer Events: Are They Worth It?"},"content":{"rendered":"<div class=\"entry-content\">\n <br \/>\n <input class=\"jpibfi\" type=\"hidden\"\/><\/p>\n<p style=\"text-align: center;\">\n  <em><br \/>\n   I know how lucky I am to live in a city where influencer marketing is booming. But sometimes, it comes down to picking and choosing what\u2019s worth it.<br \/>\n  <\/em>\n <\/p>\n<p>\n  <img loading=\"lazy\" alt=\"\" class=\"aligncenter size-full wp-image-14409\" data-jpibfi-post-excerpt=\"I know how lucky I am to live in a city where influencer marketing is booming. But sometimes, it comes down to picking and choosing what's worth it.\" data-jpibfi-post-title=\"Influencer Events: Are They Worth It?\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/influencer-events-are-they-worth-it\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-124.jpg?resize=780%2C1170\" data-recalc-dims=\"1\" decoding=\"async\" height=\"1170\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-124.jpg?resize=780%2C1170\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-124.jpg?w=4480&amp;ssl=1 4480w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-124.jpg?resize=400%2C600&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-124.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-124.jpg?resize=600%2C900&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-124.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-124.jpg?w=2340 2340w\" width=\"780\"\/><br \/>\n  <img loading=\"lazy\" alt=\"\" class=\"aligncenter size-full wp-image-14412\" data-jpibfi-post-excerpt=\"I know how lucky I am to live in a city where influencer marketing is booming. But sometimes, it comes down to picking and choosing what's worth it.\" data-jpibfi-post-title=\"Influencer Events: Are They Worth It?\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/influencer-events-are-they-worth-it\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-154.jpg?resize=780%2C520\" data-recalc-dims=\"1\" decoding=\"async\" height=\"520\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-154.jpg?resize=780%2C520\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-154.jpg?w=6452&amp;ssl=1 6452w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-154.jpg?resize=600%2C400&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-154.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-154.jpg?resize=900%2C600&amp;ssl=1 900w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-154.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-154.jpg?w=2340 2340w\" width=\"780\"\/><br \/>\n  <img loading=\"lazy\" alt=\"\" class=\"aligncenter size-full wp-image-14415\" data-jpibfi-post-excerpt=\"I know how lucky I am to live in a city where influencer marketing is booming. But sometimes, it comes down to picking and choosing what's worth it.\" data-jpibfi-post-title=\"Influencer Events: Are They Worth It?\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/influencer-events-are-they-worth-it\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-182.jpg?resize=780%2C1170\" data-recalc-dims=\"1\" decoding=\"async\" height=\"1170\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-182.jpg?resize=780%2C1170\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-182.jpg?w=4480&amp;ssl=1 4480w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-182.jpg?resize=400%2C600&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-182.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-182.jpg?resize=600%2C900&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-182.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-182.jpg?w=2340 2340w\" width=\"780\"\/><br \/>\n  <img alt=\"\" class=\"aligncenter size-full wp-image-14413\" data-jpibfi-post-excerpt=\"I know how lucky I am to live in a city where influencer marketing is booming. But sometimes, it comes down to picking and choosing what's worth it.\" data-jpibfi-post-title=\"Influencer Events: Are They Worth It?\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/influencer-events-are-they-worth-it\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-156.jpg?resize=780%2C520\" data-recalc-dims=\"1\" decoding=\"async\" height=\"520\" loading=\"lazy\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-156.jpg?resize=780%2C520\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-156.jpg?w=6505&amp;ssl=1 6505w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-156.jpg?resize=600%2C400&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-156.jpg?resize=768%2C512&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-156.jpg?resize=900%2C600&amp;ssl=1 900w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-156.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-156.jpg?w=2340 2340w\" width=\"780\"\/><br \/>\n  <img alt=\"\" class=\"aligncenter size-full wp-image-14414\" data-jpibfi-post-excerpt=\"I know how lucky I am to live in a city where influencer marketing is booming. But sometimes, it comes down to picking and choosing what's worth it.\" data-jpibfi-post-title=\"Influencer Events: Are They Worth It?\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/influencer-events-are-they-worth-it\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-171-1.jpg?resize=780%2C1170\" data-recalc-dims=\"1\" decoding=\"async\" height=\"1170\" loading=\"lazy\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-171-1.jpg?resize=780%2C1170\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-171-1.jpg?w=4480&amp;ssl=1 4480w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-171-1.jpg?resize=400%2C600&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-171-1.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-171-1.jpg?resize=600%2C900&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-171-1.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-171-1.jpg?w=2340 2340w\" width=\"780\"\/><br \/>\n  <img alt=\"\" class=\"aligncenter size-full wp-image-14410\" data-jpibfi-post-excerpt=\"I know how lucky I am to live in a city where influencer marketing is booming. But sometimes, it comes down to picking and choosing what's worth it.\" data-jpibfi-post-title=\"Influencer Events: Are They Worth It?\" data-jpibfi-post-url=\"https:\/\/www.itscasualblog.com\/blog\/influencer-events-are-they-worth-it\/\" data-jpibfi-src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-129.jpg?resize=780%2C1170\" data-recalc-dims=\"1\" decoding=\"async\" height=\"1170\" loading=\"lazy\" sizes=\"auto, (max-width: 780px) 100vw, 780px\" src=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-129.jpg?resize=780%2C1170\" srcset=\"https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-129.jpg?w=4480&amp;ssl=1 4480w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-129.jpg?resize=400%2C600&amp;ssl=1 400w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-129.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-129.jpg?resize=600%2C900&amp;ssl=1 600w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-129.jpg?w=1560 1560w, https:\/\/i0.wp.com\/www.itscasualblog.com\/wp-content\/uploads\/2019\/05\/draperjames-129.jpg?w=2340 2340w\" width=\"780\"\/>\n <\/p>\n<p style=\"text-align: justify;\">\n  Today I\u2019m taking a page from my gals<br \/>\n  <strong><br \/>\n   <em><br \/>\n    <a href=\"https:\/\/www.aliciatenise.com\/influencer-events\/\" rel=\"nofollow\"><br \/>\n     Alicia<br \/>\n    <\/a><br \/>\n   <\/em><br \/>\n  <\/strong><br \/>\n  and<br \/>\n  <em><br \/>\n   <strong><br \/>\n    <a href=\"http:\/\/louellareese.com\/2019\/03\/blogger-events-when-to-go-when-to-stay-home\/\" rel=\"nofollow\"><br \/>\n     Laura Leigh<br \/>\n    <\/a><br \/>\n    \u2018<br \/>\n   <\/strong><br \/>\n  <\/em><br \/>\n  s books and writing about influencer events. I often get asked by people who aren\u2019t influencers about the cool events I get to go to (and most likely able to bring a +1). Since these two are doing this thang full time, I thought I could offer a different perspective since I work full time.\n <\/p>\n<p style=\"text-align: justify;\">\n  On average, I probably get 3-4 event invites a day in my inbox. I\u2019m not saying that to brag either, I\u2019m just saying it to give context. There\u2019s A LOT I need to sift through on a daily and weekly basis. Here\u2019s what I think about when RSVP\u2019ing to influencer events.\n <\/p>\n<h4>\n  <strong><br \/>\n   Does it fit into my schedule?<br \/>\n  <\/strong><br \/>\n <\/h4>\n<p style=\"text-align: justify;\">\n  Since I still work that traditional 9-to-5 job, this is usually the biggest deciding factor. A lot of events I\u2019m invited to are in the middle of the morning or late afternoon. Unfortunately, I just can\u2019t come into work late or leave early, so this is an easy way for me to weed through events. On the flip side, I do miss a lot of really great opportunities because of the whole traditional job thing. It definitely is a huge downside to having both of these jobs.\n <\/p>\n<h4>\n  <strong><br \/>\n   How does this benefit me?<br \/>\n  <\/strong><br \/>\n <\/h4>\n<p style=\"text-align: justify;\">\n  Going back to the whole 9-to-5 thing, I really need to make sure this event is going to be worth my time. I know JUST how hard these PR\/Marketing teams work to put on an amazing event for their brand and\/or client. But at the end of the day, I need to do what\u2019s best for me, my business, my schedule, and the limit time I have to work with.\n <\/p>\n<p style=\"text-align: justify;\">\n  There are a few questions I ask myself when I get that invite in my inbox:\n <\/p>\n<ul>\n<li style=\"text-align: justify;\">\n   Is it a brand I absolutely love and adore?\n  <\/li>\n<li style=\"text-align: justify;\">\n   Is it a new to me brand that I want to know more about?\n  <\/li>\n<li style=\"text-align: justify;\">\n   Are my influencer friends going?\n  <\/li>\n<li style=\"text-align: justify;\">\n   Will it be a good networking opportunity?\n  <\/li>\n<\/ul>\n<p>\n  Oh and then there\u2019s another factor that comes into play\u2026\n <\/p>\n<h4>\n  <strong><br \/>\n   Is it paid or not?<br \/>\n  <\/strong><br \/>\n <\/h4>\n<p style=\"text-align: justify;\">\n  This part is a bit difficult for me to explain because I don\u2019t want you to think I ONLY go to events if I\u2019m being paid.\n <\/p>\n<p style=\"text-align: justify;\">\n  I look at it this way: My time is WORTH the money I get paid to go to events. Since I don\u2019t have much time to dedicate to going to events, being paid is a way of validating that. When I\u2019m being paid, I know I\u2019m contracted to create awesome content for this brand ALL while being able to network.\n <\/p>\n<p style=\"text-align: justify;\">\n  Typically, if I\u2019m not getting paid for events, I\u2019ll make sure there\u2019s no minimum post obligation. While posting at events is pretty natural and organic, I need to make sure I\u2019m not being taken advantage of. Sure, events are typically awesome, but free content is not how I run my business. Yes, I get to go to cool events, but it\u2019s essentially taking on an unpaid project.\n <\/p>\n<p>\n  Oh and then there\u2019s another thing I need to thing about\u2026\n <\/p>\n<h4>\n  <strong><br \/>\n   Will it lead to a collaboration? A connection?<br \/>\n  <\/strong><br \/>\n <\/h4>\n<p style=\"text-align: justify;\">\n  Another way to look at events is to think about what the future could hold if you attend events and network. I\u2019ve walked away from events feeling really good about what the future will hold in terms of working together more. It\u2019s also so great to have these amazing connections in New York City. You never know what will come from attending an event \u2013 you might meet another influencer that you IMMEDIATELY hit it off with. Or you might run into one of the PR team members, keep in contact with them, and end up being first on their list for a paid collaboration!\n <\/p>\n<p style=\"text-align: justify;\">\n  While I know it is SO amazing to be invited to events by brands, it can sometimes be super overwhelming to plan accordingly given my schedule. I wrote this post to give some insight on why it\u2019s important to weigh all of your options when thinking about attending an event.<br \/>\n  <strong><br \/>\n   <em><br \/>\n    <a href=\"http:\/\/www.itscasualblog.com\/blog\/power-prioritizing-saying-no\/\"><br \/>\n     It\u2019s important to realize you CAN say no<br \/>\n    <\/a><br \/>\n   <\/em><br \/>\n  <\/strong><br \/>\n  if it\u2019s too much for your schedule, and won\u2019t directly help your brand.\n <\/p>\n<hr\/>\n<p style=\"text-align: center;\">\n  <a href=\"http:\/\/www.pretaprovost.com\" rel=\"nofollow\"><br \/>\n   <em><br \/>\n    photos by allie provost<br \/>\n   <\/em><br \/>\n  <\/a>\n <\/p>\n<p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>I know how lucky I am to live in a city where influencer marketing is booming. But sometimes, it comes down to picking and choosing what\u2019s worth it. Today I\u2019m taking a page from my gals Alicia and Laura Leigh \u2018 s books and writing about influencer events. I often get asked by people who [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6439,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[],"class_list":["post-6228","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-special-occasions"],"_links":{"self":[{"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/posts\/6228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/comments?post=6228"}],"version-history":[{"count":1,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/posts\/6228\/revisions"}],"predecessor-version":[{"id":6229,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/posts\/6228\/revisions\/6229"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/media\/6439"}],"wp:attachment":[{"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/media?parent=6228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/categories?post=6228"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/tags?post=6228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}