{"id":6206,"date":"2024-02-27T13:59:47","date_gmt":"2024-02-27T12:59:47","guid":{"rendered":"https:\/\/www.justshareforyou.store\/?p=6206"},"modified":"2024-02-27T13:59:47","modified_gmt":"2024-02-27T12:59:47","slug":"welcome-to-its-casual","status":"publish","type":"post","link":"https:\/\/www.justshareforyou.store\/index.php\/2024\/02\/27\/welcome-to-its-casual\/","title":{"rendered":"Welcome To It\u2019s Casual!"},"content":{"rendered":"
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\n Welcome to It\u2019s Casual!
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\n shop the look
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\n It\u2019s been a long time coming, but here it is. A brand new website. A brand new name. A brand new place. It\u2019s Casual.\n <\/p>\n

\n I guess I should back up a bit.\n <\/p>\n

\n If you\u2019ve been with me since 2012, you might have remembered Pink Champagne Problems. Pink Champagne Problems was a blog I started in college, and it stayed with me until about 2017. I outgrew it. I didn\u2019t like it. I was embarrassed by it.\n <\/p>\n

\n If you\u2019ve been with me since 2018 up until last week (LOL), you know this website as
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\n The Champagne Edit
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\n . Back in 2018, I thought it was a stepping stone to allow my blog to grow with me as I started becoming more of an adult (LOL, again). I didn\u2019t want to veer too far away from the \u201cchampagne\u201d and \u201cfiner\u201d things in life mentality, so I thought that name suited me.\n <\/p>\n

\n Boy, was I wrong.
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\n Around September-ish, I realized I was starting to outgrow
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\n . And that made me nervous. I didn\u2019t love it anymore. Sure, I loved champagne (still do, DUH), but what the hell did it even mean? I started throwing around the idea of a rebrand to my best friend, Erica, but then put it on the back burner because\u2026actually, I don\u2019t know why. I guess it was mainly fear? Like. COME ON. ANOTHER REBRAND? I was for sure having an identity crisis.\n <\/p>\n

\n Fast forward to the Covid-19 pandemic.
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\n I started getting the opinions of more people: Erica, Allie, Elle, Nick, and my sister. And I kind of just ran with it. It felt right to me. I put together a brand deck to see if I could pitch my rebrand to none other than myself. And guess what? It came SO naturally to me. I thought I was rushing this rebrand, but to be honest, it was just easy. My creative juices were flowing, I easily switched my domains, my emails, and all the other back-end crap that comes with a new brand.\n <\/p>\n

\n So what does this all mean? Well, actually\u2026NOT MUCH.
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\n That\u2019s kind of the point. Many of you have seen my content evolve from just posting outfits to sharing more about my personal life, my career, and blogging. I even have my bestie, Elle, contribute weekly for
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\n Elle\u2019s Edit.
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\n The future of my business truly centers around connection, creativity, and inspiration. I want It\u2019s Casual to be a place where you come to continue to have a connection with me, get to know me, and get inspiration
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\n for work
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\n fashion
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\n blogging
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\n , and your life. I want this to be a place of no fuss. Everything is\u2026just casual.\n <\/p>\n

\n I hope you love the new brand as much as I do. I\u2019m excited to close the chapter of all things champagne, and begin a new chapter with It\u2019s Casual! Over the coming weeks, you\u2019ll begin to see more and more fun updates around here. I JUST COULDN\u2019T WAIT ANY LONGER TO SHARE WITH YOU!\n <\/p>\n\n

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\n photos by allie provost
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\n Follow my blog with Bloglovin
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Welcome to It\u2019s Casual! shop the look It\u2019s been a long time coming, but here it is. A brand new website. A brand new name. A brand new place. It\u2019s Casual. I guess I should back up a bit. If you\u2019ve been with me since 2012, you might have remembered Pink Champagne Problems. Pink Champagne […]<\/p>\n","protected":false},"author":1,"featured_media":6389,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-6206","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-casual-wear"],"_links":{"self":[{"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/posts\/6206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/comments?post=6206"}],"version-history":[{"count":1,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/posts\/6206\/revisions"}],"predecessor-version":[{"id":6207,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/posts\/6206\/revisions\/6207"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/media\/6389"}],"wp:attachment":[{"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/media?parent=6206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/categories?post=6206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.justshareforyou.store\/index.php\/wp-json\/wp\/v2\/tags?post=6206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}